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WORKING ENVIRONMENT

We spend a large amount of time in the natural environment and do our best to keep it intact. We give emphasis to sustainable and green solutions. 

VISION

Our mission is solutions for a healthy environment and society. 

PROJECTS

We work on various developmental and marketing projects for the economic sector. 

PEOPLE

We are creative developers and we are the essence of all our solutions for the environment and people. 

2021

Development Projects in Tourism

The most successful year for the company in terms of development projects in tourism. We developed tourism strategies, designed and produced destination catalogs and maps. We carried out marketing campaigns. Placed Wellbe and Triglav Festival on the market.
2020

Development of Tracing and Digitalization Tools

We have developed our own tools and process for tracing cycling and hiking routes, as well as processes for digitalization and user experience. We created a network of gravel-experience cycling routes in Slovenia and carried out marketing campaigns on the EU market.
2017

Hiking and Biking Solutions in Croatia

The year was marked by work on the development of cycling solutions in Croatia. Mountain biking and gravel tours, as well as hiking tours, were planned. We developed Trans MTB Croatia, Epic Croatia, Trans Balkan. We created a variety of experience products for numerous clients.
2016

Green and Sustainable is Key for the Future

Our decision is a sustainable attitude towards projects in the natural environment. Only "green" solutions are developed. The attitude towards the environment is manifested in the planning of experience products, cycling solutions, marketing campaigns and strategic development projects in tourism.
2015

Promotional Projects for Auto Industry

In 2015 and 2016, the company carried out demanding promotional projects for clients from the automotive industry. We worked in the field of location scouting, integrated organization, project management and performed destination management tasks.
2013

Projects for Hotel Chains and Accommodations

We created comprehensive solutions for hotels and other accommodations and their cycling guests. From the development of local cycling routes, bicycle management, the development of cyclist-friendly hotel solutions and reservation management. We also organized large congresses and events.
2011

Cycling Routes and Adventure Products

We develop and track cycling routes for tourism and destinations. We also develop cycling products. This is a period of intensive development of experience products and solutions for tourism. We carry out content marketing and corporate B2B events for various companies.
2009

Organization of Large Scale Events

The company finds itself in a period of global financial crisis. Despite this, we develop and implement incentive events for international companies. We organize promotional events and product launches. A lot of work is done for the auto industry.
2007

Development of Self-Guided Programs

We start with the development of self-guided cycling and hiking programs in Slovenia, Croatia and the wider Balkans. We cooperate in this development with several international companies. The company opens an office in Split, which manages projects in Croatia.
2005

Active Period of Remarkable Events

In 2004, the company obtained a license for a travel agency and started organizing adventure tours and trekkings on four continents. We organize a major VIP Media project in Croatia. We run team building programs for companies.
2001

Organization of Tourism Services and Marketing

We start with the marketing of tourist products in the Julian Alps and Slovenia. We acquire our first business partners on the international market. We organize trekkings and activities in nature. Organization of team events for companies.
1998

Start of the Company
and its Business

The company Lajf d.o.o. registers in the field of tourism programs marketing and event organization. The company is considered as one of the pioneers of outdoor tourism in Slovenia. The company opens an outdoor agency in Bled, one of the first of its kind in Slovenia.
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